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Copyright Policy
Artierra has adopted the following general policy toward copyright infringement in accordance with the Digital Millennium Copyright Act (http://lcweb.loc.gov/copyright/legislation/dmca.pdf). The address of Artierra's Designated Agent to Receive Notification of Claimed Infringement ("Designated Agent") is listed at the end of this policy. It is Artierra's policy to (1) block access to or remove material that it believes in good faith to be copyrighted material that has been illegally posted by any of our buyers, sellers, members or users; and (2) remove and discontinue service to repeat offenders. A. Procedure for Reporting Copyright Infringements:
If you believe that material or content residing on or accessible through the Artierra web site or service
infringes a copyright, please send a notice of copyright infringement containing the following information to
the Designated Agent listed below:
B. Once Proper Bona Fide Infringement Notification is Received by the Designated Agent, it is Artierra's policy:
C. Procedure to Supply a Counter-Notice to the Designated Agent:
If the buyer, seller, member or user believes that the material that was removed or to which access was
disabled is either not infringing, or the buyer, seller, member or user believes that it has the right
to post and such material from the copyright owner, the copyright owner's agent, or pursuant to the law,
the buyer, seller, member or user must send a counter-notice containing the following information to the
Designated Agent listed below:
If a counter-notice is received by the Designated Agent, Artierra may send a copy of the counter-notice to
the original complaining party informing that person that it may replace the removed material or cease
disabling it in 10 business days. Unless the copyright owner files an action seeking a court order against
the buyer, seller, member or user, the removed material may be replaced or access to it restored in 10 to 14
business days after receipt of the counter-notice, at Artierra's discretion.
Please contact Artierra's Designated Agent to Receive Notification of Claimed Infringement at the following address: Designated Agent to Receive Notification of Claimed Infringement: Sebastian Andreatta Artierra 1551 Treat Ave San Francisco, CA 94110 E-mail: support@artierra.com Copyright FAQ
Disclaimer: The information contained in the Copyright FAQs constitutes legal information and not legal advice. The reader assumes all responsibility for any and all use of this information. Please consult a licensed attorney for specific questions. This FAQ may be periodically updated.
This is an umbrella term referring to commercially valuable creations of the mind. These creations include
inventions, artwork, symbols, names, and designs. Intellectual property protection options include
copyrights, trademarks, and patents. The appropriate protection option depends on the work itself. For
example, a copyright may protect creative expression such as a painting, a book, or a jewelry design.
A trademark may protect a word, logo, symbol, or design that identifies the creator of a product. A patent
may protect new technological innovations.
Copyright is a form of protection grounded in the U.S. Constitution for original works of authorship
fixed in a tangible medium of expression. Copyright protects, for example, literary, dramatic, musical,
and artistic works, such as paintings, sculptures, poetry, novels, movies, songs, computer software,
and architecture. Copyright covers both published and unpublished works. With exception, copyright
protection exists from the moment of creation and lasts until 70 years after the death of the creator.
Copyright protects "original works of authorship," while a patent protects inventions or discoveries.
Copyright protects creative expression, whether that expression is in the form of, for example, a
painting, a book, or a sculpture. A trademark protects words, phrases, symbols, or designs identifying
the source of the goods or services of one party and distinguishing them from those of others.
Generally, the copyright owner has the exclusive right to and to authorize others to:
A derivative work is a copyrightable creation, which is based on one or more existing works. Only the
holder of the copyright of the original can produce or give permission to another to create the next
version. A derivative work usually involves a transformation. For example, a film based on a book is
likely a derivative work.
Copyright protects expression. Copyright does not protect ideas. Copyright does not protect facts,
systems, or methods of operation, although it may protect the way these things are expressed.
Copyright does not protect titles, names, short phrases, slogans, familiar symbols or designs, mere
variations of typographic ornamentation, lettering, coloring, or mere listings of ingredients or
contents.
Copyright does not protect the mechanical or utilitarian aspects of a design. A "useful article" is an object having an intrinsic utilitarian function that is not merely to portray the appearance of the article or to convey information. Examples are clothing, furniture, machinery, dinnerware, and lighting fixtures. A useful article may have both copyrightable and uncopyrightable features. For example, a carving on the back of a chair might be protected by copyright, but the design of the chair itself might not be protected by copyright. Some designs of useful articles may qualify for protection under the federal patent law. Finally, copyright does not protect works that are too old, and therefore have fallen into the public domain.
For works created after January 1, 1978, copyright protection generally begins at the moment of
creation and lasts 70 years after the death of the author. After this time, the work loses protection
and falls into the public domain. Certain works that were created but not published or registered with
the copyright office before January 1, 1978 lose protection 50 years after the author's death.
Even if a work is in the public domain, under private-property laws, the owner may still restrict access to the work. For example, Vincent Van Gogh's painting "Starry Night" is in the public domain, but an image produced by the Van Gogh Museum in Amsterdam is protected. When in doubt, ask permission before you use a pre-existing work.
Pursuant to the idea/expression doctrine, copyright protects only the expression of the idea-not the
idea itself. It may be difficult to draw the line between an idea and expression. For example, in
California, the court denied protection for a jeweled pin that was in the shape of a bee. The court
determined that a jeweled bee pin was an idea and not expression. The court found there was only one
way to make such a pin. The premise of this court ruling, that there is only one way to make a pin,
with jewels, in the shape of a bee, seems hard to believe. But that's what the court held. To the
court, a jeweled bee pin is an idea and as such is not protected via copyright.
No. In the United States, copyright protection automatically exists from the moment the work is created.
However, if you are concerned about the uniqueness of your work, you might explore registering your work
with the U.S. Copyright Office. If you do want to pursue registration, it is highly suggested to register
you work within three months of publication (posting an image on the Internet may constitute publication).
If registration is made within three months after publication (posting an image on the Internet may
constitute publication) and prior to an infringement of the work, statutory damages and attorney's
fees will be available to the copyright owner in court actions. Statutory damages are set by law and
therefore are easier to prove than actual damages, where you would have to prove, for example, lost
profits. In other words, if you register for copyright before your work has been on the Internet for
three months, and someone infringes, it may be easier to prove that you've been harmed.
If you register after the three-month window, you will not necessarily be entitled to statutory damages or attorney's fees. You will have a heavier burden of proof as you will have to show actual damages, which are difficult to prove. Also, when you register for copyright you will receive a certificate of registration (to show your family and friends) and registration creates a public record (so that strangers can look it up). If registration occurs within 5 years of publication, it is considered excellent evidence in a court of law.
Maybe not. If you prepare a work as within the scope of your employment (a work made for hire) your
employer might be the "author" of the work. Also, if you prepare a custom commissioned work for
certain uses and you expressly agree in a signed written instrument, the work may be considered a work
made for hire. In these cases, your employer or the person who commissioned the work might be entitled
to the copyright rights. The authors of a joint work are co-owners of the copyright in the work, unless
there is an agreement to the contrary.
U.S. copyright registration currently costs $45 (fees are subject change) for a group of works, consists
of one form and requires zero lawyers. The exact form to use depends on the type of work you are
registering. For example, Form VA is for visual arts registration. To be safe, it's advisable to register
your works for copyright at least four times a year (that's every three months). The current forms are
found for free on the U.S. Copyright website, www.copyright.gov.
To register you need to mail the form, payment, and one or two copies or photos of each work to the copyright office. The copies or photos are called the deposit requirements. The number of copies depends on the exact type of work (for example, a piece of jewelry or an unpublished literary work) you're registering. The form each contains plain English instructions and provides information concerning the deposit requirements. Also, according to the copyright office, you will soon be able to register online.
Artierra prohibits the selling of counterfeit goods. Please do not sell them. A seller may be held
liable for selling counterfeit products if the seller knows or has reason to know that the products are
counterfeit. If the seller fails to inquire about the authenticity of the products, for fear of what
such inquiry may yield, this may constitute knowledge. Once knowledge has been established, a reseller of
counterfeit products may be held liable for counterfeiting.
When you sell or give away a copyrighted item, unless you have a contract specifying a transfer of one
or more of your copyright rights, you are only selling the physical item, not any of your rights. For
example, when I sell a necklace, I am only selling the piece of jewelry. The buyer is not entitled to
the exclusive right to duplicate the necklace without my express permission.
The fair use defense is a way to defend an allegation of copyright infringement. In essence it's a way
of saying "yes, I infringed, but I have an excuse." The fair use defense rests on the theory that an
individual should be excused due to public policy reasons such as the copying benefits society due to
educational purposes or if the copying is considered commentary, criticism, news reporting or scholarly
reports. If the copying is for commercial use (if an artist copies and sells the work), this fact weighs
against the finding of fair use.
Many artists use the fair use defense as a loophole to copy. This is not wise. Artistic uses are not explicitly protected by fair use. The fair use defense is complicated and difficult to prove.
In some cases, that court will permit copying, even without conducting a fair use defense analysis, if
the amount copied is extremely small (de minimis). The theory is that this type of copying does not
rise to the level to constitute infringement. A court may examine whether an average audience would
recognize an appropriation as a qualitatively and quantitatively significant portion of the copyright
holder's work as a whole. Just like with fair use, there is no bright line test for determining a de
minimis use.
Generally, copyright infringement occurs when a copyrighted work is reproduced, distributed, performed,
publicly displayed, or made into a derivative work without the permission of the copyright owner.
Someone may infringe even without making any money.
It can be frustrating to discover a similar piece of art to yours. However, ideas are generally free to
copy. And the line between an idea (unprotectable via copyright) and expression (protectable via
copyright) may be difficult to draw. Artists may be inspired by other artists, previous art, and the
world around them. For example, Cezanne is thought to have inspired Picasso's cubism period and Boucher,
Fragonard and Watteau inspired Renoir.
Also, copyright protection does not preclude another author from creating independently authored, yet identical, works. Copyright does not protect everything. For example, copyright does not protect facts, processes or utilitarian aspects of a design. If you suspect copyright infringement, please email us at support@artierra.com. We will investigate and come up with a determination and act on that opinion. Our determination does not constitute legal advice or legal representation. Please speak with a licensed attorney in your jurisdiction for legal advice. You may also bring any issues to, for example, court, mediation or arbitration, in order to get another opinion. Artierra will abide by such opinion.
Please don't purposely infringe. Even if you do not have substantial assets, you may be forced to cease
publication, shut down your web site, or even to destroy all copies of art which includes copyright
infringement.
There's a myth that if you change 30% of some else's work, you will be able to claim a copyright in
that work. This is a myth. Only the owner of copyright in a work has the right to prepare, or to
authorize someone else to create, a new version of that work. Accordingly, without the owner's consent
you cannot claim copyright to another's work, no matter how much you change it.
These FAQs relate to the law of the United States. However, the United States has copyright relations
with most, but not all, countries throughout the world, and as a result of these agreements, the U.S.
honors certain other copyrights. For a listing of countries and the nature of their copyright relations
with the United States, visit www.copyright.gov and see Circular 38a, International Copyright Relations
of the United States.
As you're probably aware, the law is very complicated may vary from situation to situation, place to
place, and even judge to judge. These topics have been argued and theorized by legal researchers, attorneys,
and judges for many years. And laws are always evolving. And sometimes a factor that may seem unimportant
may be actually very important. As always, do your research, exercise good faith, treat others as you would
want to be treated. If you need further assistance, talk to a licensed attorney. This FAQ will be
periodically updated to incorporate new issues that arise.
For more information on copyright law visit www.copyright.gov. For more information on patent and
trademark law visit www.uspto.gov.
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